ROCKY-ICHIMARU not only provides high-quality products and constantly strives to further improve that quality, but also creates intangible value by understanding the needs of our users and providing original solutions. “The value in the invisible.” represents the concept and worldview that ROCKY-ICHIMARU puts into its products and the values that we hold most dear, while our STANCE represents the unique way we work that creates the ROCKY-ICHIMARU brand.
A culture book summarizing our brand concept in an easy-to-understand manner can be downloaded using the button below.
The symbol representing our founder’s philosophy
Our logo is based on the surname of our founder, Ichimaru. It was designed by taking the kanji for one (一), which is read as ichi, and the meaning of the founder’s second kanji, maru, which means “round” or “circle.” When combining the two, we purposely had the horizontal line protrude from the circle, representing the fact that we are a flexible and innovative company that goes beyond traditional boundaries.
Corporate color
Our corporate color is lapis lazuli blue, a traditional Japanese color that signifies strong will, intelligence, dignity, and grace. It also evokes the brilliance of a clear, deep blue sky, the beautiful ocean, and the earth. It represents the performance, quality, and reliability of our company and all of our products. It also overlaps with our corporate image of protecting the global environment and expanding our products and services across the oceans to all parts of the world.